Our Fabrics
The Heritage of Terry Towelling
Terry towelling is a textile with a rich, functional history that dates back to the mid-19th century. Originally developed in France as a luxury bath fabric, it was engineered with a unique weaving technique that creates thousands of tiny, uncut loops on the surface.
The Benefits: Performance Meets Comfort
Terry is more than just a nostalgic fabric; it is a highly functional textile that perfectly bridges the gap between intense sport and relaxed leisure.
- Breathable & Moisture-Wicking: The signature looped pile creates micro-air pockets that promote airflow, keeping you cool while efficiently absorbing moisture.
- Unmatched Softness: The dense, plush texture provides a gentle, comforting feel against the skin, eliminating the friction often associated with performance wear.
- Natural Stretch & Movement: Terry inherently offers a forgiving elasticity that moves with your body
- Temperature Regulating: It provides lightweight warmth in the morning chill and remains breathable as the day heats up
Looks and Feel: Unpretentious Elegance
Visually, our terry fabric possesses a distinct, matte texture that sets it apart from shiny synthetics or crisp linens. It has a rich, tactile depth that looks inherently relaxed yet undeniably sophisticated. To the touch, it is exceptionally plush and cozy, offering a comforting weight that feels like a gentle embrace. It is a fabric that looks just as at home in the clubhouse with a coffee as it does in the final set of a match—effortlessly stylish, completely unpretentious, and endlessly comfortable.
WEAR TERRY's Standard
We custom-order our yarns, Pantone-dyed to our exclusive colors to ensure a lush pile and vibrant hues, wash after wash.
We custom-order our yarns, Pantone-dyed to our exclusive colors to ensure a lush pile and vibrant hues, wash after wash.
Our custom single-sided construction offers the best of both worlds:
- Exterior: A lush, looped pile that delivers the iconic matte texture and superior moisture-wicking capabilities of classic terry.
- Interior: A smooth, flat-knit backing that glides against your skin, feeling cooling and sleek while eliminating the friction of standard terry.
While traditional terry can often feel heavy, our refined blend is lightweight at exactly 230 GSM. We’ve optimized the loop density to maximize moisture management without sacrificing the natural drape. When you wear WEAR TERRY, you will truly feel the difference.
Trims & Details
To complete the experience, our trims utilize premium materials typically found in high-end yoga wear. This ensures a buttery-soft touch and superior flexibility, allowing you to move effortlessly from the court to the clubhouse.
To complete the experience, our trims utilize premium materials typically found in high-end yoga wear. This ensures a buttery-soft touch and superior flexibility, allowing you to move effortlessly from the court to the clubhouse.